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November 22, 2024
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FLOKI Announces Its Invasion of Dubai With the WAFI Mall Ad

  • November 8, 2024
  • 2 min read
FLOKI Announces Its Invasion of Dubai With the WAFI Mall Ad

FLOKI is excited to reveal its most recent marketing initiative, a four-week campaign at Dubai’s renowned WAFI Mall. As a significant component of our broader Dubai takeover campaign, FLOKI’s brand presence will illuminate 18 digital displays around one of Dubai’s most well-known shopping hotspots from November 8 to December 5.

FLOKI has the chance to access a large number of shoppers every day thanks to WAFI Mall’s typical daily foot traffic of about 19,500 visitors. Over 300 different businesses that combine global names with distinctive local boutiques are housed in the mall’s 2.5 million square foot retail space, of which 860,000 square feet are devoted to retail.

The mall’s 18 digital screens are arranged thoughtfully to give FLOKI’s campaign the most exposure possible. Due to the prominent placement of these screens in high-traffic areas of WAFI Mall, FLOKI is difficult for any shopper to overlook. As one of the first sizable shopping centers in Dubai, WAFI Mall has a unique role in the retail scene. It opened in the early 1990s.

With ornate sphinx statues greeting guests at the entrance, pharaoh sculptures, and spectacular stained-glass pyramids adorning the mall’s interiors, the mall stands out for its distinctive Egyptian theme. Both residents and tourists are drawn to its design, which takes them to an ancient Egyptian-inspired world.

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